Press Notes

05.19.11 - PURE LUCK will hold the opening reception for Landscaping Territories.

05.05.11 - PURE LUCK launches the First Annual Charity Series of art exhibitions, benefiting good causes through art! 

The 1st Annual Charity Art Exhibitions Series will consist of 3 exhibitions produced and directed by PURE LUCK. Two in NYC in May at 440 Broadway in SOHO and one in June in San Fransico. Curated by Brett Casper

03.27.11 & 04.10.11 - Beau Rhee choreographs a troupe of dancers and performs at Musée d’Art et d’Histoirea and Musée Ariana in Geneva.

03.19.11 - Brett Casper shoots Christian Baha European Hedge fund owner and actor for SUPERFUND in Vienna.

2.14.11 - Brett Casper is commissioned by Brooklyn Brewery to  direct short documentary film which PURE LUCK produces. Check out Brooklyn Brewery website this Spring!

01.01.11 - Happy New Year from Switzerland!

12.15.10 - 1.02.11 - Yoko Furusho Solo show in Hong Kong

12.13.10 - Bret Casper shoots with Brooklyn Brewery with a big smile - BEER!

12.11,12.10 - Beau Rhee shows in Zurich, Switzerland at the anonymous GIBSMIR Art Auction

12.09.10 - New Artist! PURE LUCK welcomes Serge Castagna

12.02.10 - PURE LUCK at Verge Art Fair during Art Basel Miami Beach, Florida.

11.8.10 - Look out for PURE LUCK in Miami during Art Basel Dec 2-5

11.02.10 - PURE LUCK goes not for profit PURE LUCK is a sponsored project of Fractured Atlas, a non-profit arts service organization. Contributions in behalf of PURE LUCK may be made payable to Fractured Atlas and are tax-deductible to the extent permitted by law. Please make a charitible donation and support giving.

11.01.10 - New Artist! Welcome Katie Deedy ( Grow House Grow).

10.12.10 - Announcing the PURE LUCK TRAVEL CLUB (PLTC). Support PURE LUCK and get travel back! We love to travel and with PURE LUCK when you win we do too!

10.7.10 - The Pure Luck Foundation seeks innovative projects to sponsor.

10.02.10 - Beau Rhee is photographed on street in Soho for British Vogue’s fashion blog. Word is, she may even make it into print for the December issue of British Vogue! Look out for Beau Rhee in the style section!

9.20.10 - Brett Casper photographs Warren Buffet and Oliver Stone.

9.1.10 - Maybelline China releases BB Cream. Yoko Furusho was selected to create all of the artwork for the product packaging and advertising in 5 media outlets! Go Yoko! 

8.20.10 - Brett Casper photographs Nick Jonas of the Jonas Brothers.

7.16.10 - Summer Holiday!! See you in the Fall

7.8.10 - Gritty, Pretty, Ready, Steady by Beau Rhee artist reception.

7.1.10 - PURE LUCK & The Astro Twins present ” Your Summer Stars” to a packed house and 2 million Sirius radio fans. At the NEW PURE LUCK pop up home of 2 Great Jones Street. NY, NY.

6.18.10 - Astrostyle & PURE LUCK align to bring you Yoko Furusho for Astrostyle. See Astrostyle’s new look by Yoko Furusho at PURE LUCK on July 1st!

6.17.10 - Beau Rhee in yet another style blog and a repeat apprerance on Fashionista.com

6.11.10 - NUMI PUERH TEA publishes Brett Casper’s Puerh blog.

6.10.10 - Press in AJANAKU art and style blog in the Netherlands about PURE LUCK and Beau Rhee.

6.01.01 - Beau Rhee receives the first Pure Luck Foundation Grant for $5000!

6.7.10 - COMING EXHIBITIONS, CAMPAIGNS AND PRESS FOR YOKO FURUSHO

**HYPHEN Magazine  -  Group Show - SPACE Gallery, 1141 Polk Street, San Francisco - Opening Reception: Saturday, July 10th

**Kokorononakami  -  Solo Show - 12G Gallery Toyko, Japan -  7/9/10 - 7/23/10

**Possible Hong Kong Solo Show  -  late 2010 early 2011 - Stay tuned for updates.

**Frankie Magazine Australia  -  Interview with Yoko Furusho Available in the July Issue

**Yoko Furusho and PURE LUCK team up with China!  -  Official  details from September 2010.

5.20.10 - Yoko Furusho Prints now available online

5.13.10 - PURE LUCK Contemporary Art launches with Pure White.


Press Notes

05.19.11 - PURE LUCK will hold the opening reception for Landscaping Territories.

05.05.11 - PURE LUCK launches the First Annual Charity Series of art exhibitions, benefiting good causes through art! 

The 1st Annual Charity Art Exhibitions Series will consist of 3 exhibitions produced and directed by PURE LUCK. Two in NYC in May at 440 Broadway in SOHO and one in June in San Fransico. Curated by Brett Casper

03.27.11 & 04.10.11 - Beau Rhee choreographs a troupe of dancers and performs at Musée d’Art et d’Histoirea and Musée Ariana in Geneva.

03.19.11 - Brett Casper shoots Christian Baha European Hedge fund owner and actor for SUPERFUND in Vienna.

2.14.11 - Brett Casper is commissioned by Brooklyn Brewery to  direct short documentary film which PURE LUCK produces. Check out Brooklyn Brewery website this Spring!

01.01.11 - Happy New Year from Switzerland!

12.15.10 - 1.02.11 - Yoko Furusho Solo show in Hong Kong

12.13.10 - Bret Casper shoots with Brooklyn Brewery with a big smile - BEER!

12.11,12.10 - Beau Rhee shows in Zurich, Switzerland at the anonymous GIBSMIR Art Auction

12.09.10 - New Artist! PURE LUCK welcomes Serge Castagna

12.02.10 - PURE LUCK at Verge Art Fair during Art Basel Miami Beach, Florida.

11.8.10 - Look out for PURE LUCK in Miami during Art Basel Dec 2-5

11.02.10 - PURE LUCK goes not for profit PURE LUCK is a sponsored project of Fractured Atlas, a non-profit arts service organization. Contributions in behalf of PURE LUCK may be made payable to Fractured Atlas and are tax-deductible to the extent permitted by law. Please make a charitible donation and support giving.

11.01.10 - New Artist! Welcome Katie Deedy ( Grow House Grow).

10.12.10 - Announcing the PURE LUCK TRAVEL CLUB (PLTC). Support PURE LUCK and get travel back! We love to travel and with PURE LUCK when you win we do too!

10.7.10 - The Pure Luck Foundation seeks innovative projects to sponsor.

10.02.10 - Beau Rhee is photographed on street in Soho for British Vogue’s fashion blog. Word is, she may even make it into print for the December issue of British Vogue! Look out for Beau Rhee in the style section!

9.20.10 - Brett Casper photographs Warren Buffet and Oliver Stone.

9.1.10 - Maybelline China releases BB Cream. Yoko Furusho was selected to create all of the artwork for the product packaging and advertising in 5 media outlets! Go Yoko! 

8.20.10 - Brett Casper photographs Nick Jonas of the Jonas Brothers.

7.16.10 - Summer Holiday!! See you in the Fall

7.8.10 - Gritty, Pretty, Ready, Steady by Beau Rhee artist reception.

7.1.10 - PURE LUCK & The Astro Twins present ” Your Summer Stars” to a packed house and 2 million Sirius radio fans. At the NEW PURE LUCK pop up home of 2 Great Jones Street. NY, NY.

6.18.10 - Astrostyle & PURE LUCK align to bring you Yoko Furusho for Astrostyle. See Astrostyle’s new look by Yoko Furusho at PURE LUCK on July 1st!

6.17.10 - Beau Rhee in yet another style blog and a repeat apprerance on Fashionista.com

6.11.10 - NUMI PUERH TEA publishes Brett Casper’s Puerh blog.

6.10.10 - Press in AJANAKU art and style blog in the Netherlands about PURE LUCK and Beau Rhee.

6.01.01 - Beau Rhee receives the first Pure Luck Foundation Grant for $5000!

6.7.10 - COMING EXHIBITIONS, CAMPAIGNS AND PRESS FOR YOKO FURUSHO

**HYPHEN Magazine  -  Group Show - SPACE Gallery, 1141 Polk Street, San Francisco - Opening Reception: Saturday, July 10th

**Kokorononakami  -  Solo Show - 12G Gallery Toyko, Japan -  7/9/10 - 7/23/10

**Possible Hong Kong Solo Show  -  late 2010 early 2011 - Stay tuned for updates.

**Frankie Magazine Australia  -  Interview with Yoko Furusho Available in the July Issue

**Yoko Furusho and PURE LUCK team up with China!  -  Official  details from September 2010.

5.20.10 - Yoko Furusho Prints now available online

5.13.10 - PURE LUCK Contemporary Art launches with Pure White.


About:

PURE LUCK is modeled after the House of Medici which began it’s artistic patronage under Cosimo de’ Medici in the late 14th century Italy. The dynasty continued for 3 centuries as one of the most prosperous and most respected institutions in Europe. PURE LUCK holds the same philanthropic policy as the House of Medici and advocates artistic expression as a means of innovation, unity and community. Moreover, as a means of creating historical value, while advancing society. PURE LUCK’s support is broad and covers an array of disciplines from traditional artistic mediums and culinary ideas, alternative energy sciences, to Earth cohesion systems and the hybridization that is art, architecture, technology and design today.

PURE LUCK’s inspiration began as a nickname for a woman who is overflowing with the joy of life, love and learning. Attracting countless admirers and acts of generosity this woman was a classicist and trained in the classical Arts. She is the embodiment of ‘pure luck’ and sits atop our crest.

Projects will vary greatly from traditional to non-traditional applications in food, architecture, design and technology. We aim to curate visionaries and tomorrows leaders today. We distribute PURE LUCK in the form of pointed, positive, substantial projects that pay inspiration, innovation and prosperity forward for future generations.

Our mission is to fund projects with exceptional historical value on scale and in formats that are bold and outstandingly conceptualized. These large, pointed projects will combine architecture, green technology and city planning elements tied into a conceptual package that are nascent homes, energy and food systems, buildings, cities, suburban developments and entirely new organic communities.

Our members take part in a cause that aims at a better quality of life for everyone. PURE LUCK curates innovation through creative application at a societal level.